Posts tagged as "pay per click tips"
Like all forms of advertising, pay per click has its limitations. We here at ClickSweeper have been in pay per click for a while, and we’ve seen all types of businesses try their hand at PPC. Some have succeeded, others have not. In the interest of making your online marketing efforts as successful as possible, we’re going to [...]
Fact: you can run a PPC campaign without ever using a single negative keyword. But you can run a much better one if you do. A well-chosen set of negative keywords can lower your costs, improve the quality and conversion rates of your clicks, and improve your brand image. (Naturally, we recommend using PPC management software for optimal [...]
Everyone here at ClickSweeper hopes your pay per click campaigns are off to a good start in 2010. If you’re still in the process of tuning up your campaigns, we have a quick list of things to avoid if you want to make 2010 your best PPC year ever. If you’re just starting out or [...]